Want the full picture behind these numbers? Read our guide to
how much YouTube pays UK creators
for a breakdown of RPM, CPM and real earning examples by niche.
About this tool
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How accurate is this?
Our formulas come from publicly available benchmarks by Influencer Marketing Hub, Hootsuite and Later. Estimated to be accurate within roughly ±15%.
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Is any data stored?
No. All calculations run locally in your browser. There's no need to create an account.
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Is commercial use allowed?
Yes. You can use this tool for your own work, clients and pitches. A link back to ukfollowers.co.uk is appreciated.